As we navigate our way through a global pandemic, it’s safe to say that this year’s peak season is going to be quite different to anything we’ve experienced before. While social distancing is the new norm, technology means you don’t have to compromise on the quality of your services.
Build A Website And Grow Your Business
Brick-and-mortar stores all over are now focusing their efforts on e-commerce, and bike rental businesses are no different. Lockdowns and restrictions mean this is currently the only sure-fire way to secure sales and keep your business growing.
With off season being especially quiet this year, it’s the perfect time to either build or update your own online store. This will be key to helping your business adapt and succeed in the coming peak season.
How To Stand Out From The Crowd
Your website will become an indispensable tool for drawing in customers, gaining conversions and growing your business. But there’s also a lot of competition to contend with, so it’s important to make sure you stand out.
Instead of settling for just a phone number or email address, try integrating your site with online booking software. Quick, easy and available 24/7 from anywhere in the world, doing so will give your customers instant gratification. It will also free up more of your own time, leaving you to focus more on the actual services you offer.
Streamline Your Business
When using yoyo, bookings are automatically linked with our online management software. You can also manually add any bookings made by phone or email. This makes it easy to keep track of your bookings and resources, organising your business and upping your efficiency.
There’s also the option to promote extras and create bundles. This not only ensures your customers have everything they need to stay safe on their ride, but also boosts your average booking value. With everything booked and ready, customers won’t have to queue to purchase those extras, keeping everyone safe while saving time.
Plan Ahead To Make The Most Of The Peak Season
During seasonal downtime, there’s always plenty to be keeping you busy. As well as updating your website, remember to plan out your marketing strategy and give your equipment some TLC. If you think your fleet might be ready for an update, then check out some of the top bikes for bike rental managers in 2021.
While we don’t know exactly what’s going to happen this summer, we can still make efforts to prepare. Start getting your business ready with an online store to help boost bookings, all while keeping both you and your customers safe.